16 Products, Tips, and Treatments We Underestimated in 2018
Pessimism is never a good look. But any beauty editor who pleads innocent to slowly becoming a sceptical shell of a beauty consumer is either 100% lying or conveniently blessed with the most unparalleled patience. Frankly, we'll presume the former. It's not that we don't want to have faith in every single product or treatment we're offered, but there's only so much disappointment one can tolerate before giving ingredients, lofty claims, and "results" an extra-scrutinous side-eye.
There's always a silver lining though, and we'd like to think disappointment has actually made us better at our jobs. We've become pickier consumers and significantly more particular when it comes to products, tips, and treatments we tout to you here on Byrdie. Of course, with innovation and creativity at an all-time apex within the beauty industry, trying everything out and weeding the good from the not-so-good has become increasingly cumbersome. Fun, but cumbersome. After almost a full year of beauty-centric trials and tribulations, however, we're finally ready to uncover our previous pessimism and reveal the underrated products and treatments we seriously underestimated this year. Some have even become our can't-live-without, ride-or-die essentials! Curious? Keep scrolling for the must-have products, tips, and treatments that resulted in whiplash-esque surprise.
I'd heard rumblings about the pretty, eye-opening benefit of lash-lifts, but as someone who was fairly content with her mascara game (see above) and not a fan of extensions (they're just not my personal brew of tea), I hadn't really pursued a treatment. But when Jenna Alvarez (the angel of a human behind Bare, by Jenna Alvarez) invited me to Hair Little Things for a complimentary lash-lift, I couldn't not say yes. Her work on Instagram looked gorgeous, and I had only ever heard positive things about lash-lifts.
Fast-forward, and I'm now obsessed. Lash-lifts are perfect for someone who wants perpetually curled, longer-looking fringe but without the commitment or maintenance of extensions or a daily falsie routine. I'll be writing a full review come January (stay tuned!), but suffice to say I love waking up with lashes that already look as if they've been curled and coated with the lightest and most natural-looking of mascara. No upkeep necessary.
Hair and Nail Enhancers
"Cryotherapy, a treatment in which the body is exposed to extremely cold temperatures for several minutes, is rumored to treat pain, a number of skin conditions, and mood disorders. I first heard about the technique a few years ago but never paid it much attention (because it frankly just sounded silly) until I did a treatment at Beverly Hills wellness boutique Next Health. The treatment gave me such an unexpected rush of endorphins and elevated my mood for the rest of the day, making me want to go back regularly whenever I feel immunosuppressed or down in the dumps. I'm not exactly the first to boast the benefits of cryo, but only this year did I finally hop on board." — Amanda