Why You Should Go Ahead and Invest in That Pricey Perfume
While great inexpensive fragrances certainly exist, most quality formulas are undoubtedly a luxury buy—and it can feel hard to justify dropping more than $100 on something that isn't exactly the most practical part of your routine. We get it! But still, we also can't quit that wonderful ritual of dabbing on our go-to scent every morning. The good news? There are some specific, very legit reasons why it really is worth springing for that extravagant perfume you've had your eye on—aside from the gorgeous scent alone.
For one thing, unlike most beauty products, perfumes don't really have an expiration date (barring how quickly you go through a bottle, of course). We learned this after wondering aloud to Robert Gerstner, co-founder of NYC fragrance destination Aedes de Venustas, whether or not scent formulas tend to age and evolve over time, like fine wine.
Not so, it turns out. "Fragrances usually stay the same for some years," he says. In fact, if the scent does change, it's usually a sign that it wasn't stored properly and needs to be thrown out.
So how do you ensure that your scent reaches its full shelf life potential? "It's important not expose fragrance to sun and/or a humid environment," says Gerstner. For best results, he recommends storing perfumes in a cabinet.
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Or, if your vanity doesn't get too much direct light during the day, go ahead and leave your fragrances out for viewing. Because that's our second argument: Aside from potentially getting years out of a single fragrance, chances are it's a display-worthy bottle, too.
What fragrances are you loving now? What's the longest you've ever kept a bottle around for? Sound off below!