Don't Freak Out: Pat McGrath's Cult Makeup Brand Is Now Available in Australia
Guys, today is a great day. Firstly, it signals officially having passed the halfway point in this work week, but also because premium retailer Net-a-Porter have just announced they will now be stocking legendary makeup artist Pat McGrath's beauty brand online. ICYMI, this is the very first time the products will be available outside of the United States. (Cue: Much excitement from the 'til now neglected beauty buff population of Australia.)
While still quite fresh to market, Pat McGrath Labs has made a name for itself by conceptualising pro-quality kits that make nailing the latest beauty trends accessible. These covetable mini collections have the unmistakable stamp of having been designed by a true makeup maverick—there's nothing stock-standard about any of them. Case in point: McGrath created possibly the most Instagrammed glitter lips of all time at the Atelier Versace show last year, using her Lust 004 Kits. The hype around them was enormous, and with good reason. Who else could take such an artistic look and make it wearable?
Reps for the shopping site told us they'll be stocking 10 products from four of the brand's most sought-after kits including; the Skin Fetish 003 Kit, Lust 004 Everything Kit, Metalmorphosis 005 Kit, and Dark Star 006 Kit, in addition to launching the Lust: MatteTrance lipstick collection in October. (That's them in the illustration above.) The products will be available for purchase as of today—sign up for updates so you don't miss out.