Two Lush Insiders Told Us How to Hack Our Next Shopping Trip
Thanks to its natural and effective formulas, hypnotic scents, and unmistakable branding, Lush Cosmetics has built a cult following that rivals the market's biggest beauty brands. From its galactic bath bombs to its versatile face masks, all packaged in those trademark black-and-white tubs, there's something about the husband-and-wife–owned brand that hooks its customers for life.
But even the most committed Lushaholics don't get a behind-the-scenes look at the UK company like its employees do. Working at Lush isn't just a job, it's a lifestyle, and spending your days in such a unique atmosphere breeds some fascinating stories. "[We] employ passionate, enthusiastic, ethical people," said Lush founder Mark Constantine. "The fanatics, the crazy people that other people won't employ because they're too crazy."
We knew these fanatics had to have some titillating inside knowledge, so we got in touch with two former Lush employees: Tina Minasyan and Adaeze Tula. Keep scrolling to see them spill their guts on shopping secrets, product hacks, and other little-known Lush facts!
The products on the top shelf or pile might be the most accessible, but those on the inside say it's best to do a little digging. "At Lush, when we restock products on the shelves, we always put the new products on the bottom," dishes Minasyan. (Just ignore the other customers' strange looks as you squat to get the lowest goods.)
Lush Cupcake Fresh Face Mask ($14)
In-between handing your entire paycheck over to your aesthetician, pop by Lush for a free tune-up. According to Minasyan, they'll give you a full facial for free—all you have to do is ask. "As employees, we are trained to do mini skin treatments, including scrubs and masks!" she says. Don't let their skills go to waste.
Typically a beauty sample is just a tease, but Lush isn't stingy with its freebies. "You can literally get anything for free at Lush if you are nice!" says Minasyan. "All you have to do is be nice and genuinely interested in a product, and employees will give you gigantic samples of anything and everything." We'll give you a second to process that.
It's not because they want to scare you out of the store; actually, it's just the opposite. "Lush trains its staff very well because they know that the store can be overwhelming to a customer," says Minasyan. "To this day, I can tell you at least the first three ingredients in every product." When the employees ride your tail, it's just because they want to make sure everybody is being helped and knows about the products, Minasyan assures. So go ahead, test their knowledge.
Lush Charity Pot ($15)
It's hard to trust absolutely everything beauty brands tell us, but insiders promise that Lush lives up to its humanitarian promises. "All the things that they say about how much Lush cares is true," says Minasyan. For example, the company is so concerned that every material is being sourced and processed ethically that it'll do "pop-up visits" at its contracted vendors to make sure operations are running as promised. They are also 100% cruelty-free, even refusing to buy materials from those who sell to companies that test on animals. Bottom line? You can continue to stock up on bath bombs with a clear conscience.
Lush Dream Steam Toner Tab ($3)
According to our insiders, if anything at Lush is worth trying, it's the skincare. "Everything else is great, but the one thing that really stands out is the skincare," says Minasyan. "All the employees love and swear by it." Start with the Herbalism Cleanser ($18), the Imperialis Moisturiser ($35), and the Mask of Magnaminty ($17).
Lush Cosmetic Warrior Fresh Face Mask ($14)
You know those faces on the bottom of every Lush pot? "Those are the actual people who handmade that specific batch of product you have in your hand," says Tula. The adorable product names are no coincidence either. In fact, every single one was inspired by a true story from the brand's founders. For instance, the (now discontinued) 25:43 perfume was created by Constantine for his son Simon's wedding day. "Apparently, it only took him 25 minutes and 43 seconds to make it," says Minasyan.
What are your favourite Lush products? Tell us in the comments below!