Finally: Kim Kardashian West Revealed Her Next Product Launch
To say we faithfully anticipate the launch announcements from Kim Kardashian West's beauty line would be an understatement. So needless to say, we were beyond excited to recently become privy to the long-awaited launch of her next product (ok, us and the rest of her 102 million Instagram followers).
The existing beauty line—which is sold out at the moment—includes crème contour and highlight kits, as well as liquid lipsticks. But yesterday, the queen of chiselled cheekbones took to Instagram to announce the latest addition to her collection: a series of powder contour and highlight kits. Cue internal screams.
As for details about the newest kits, our intel is pretty limited. This is what we do know: The kits come with a new double-sided brush, and each box includes three flat palettes. (Your guess as to what's inside is as good as ours, but we're thinking a variation of shades or a mix of highlighters and contours.)
If historic evidence is any indication, these kits will be likely sell out in half a second. But you don't have to be glued to your phone or rotating through Kim's social media accounts (more than usual, anyway) to be among the first to find out details. Join the KKW Beauty newsletter if you want to better your chances of being in the know. May the odds be ever in your favour.
Want more KKW wisdom? Check out the exact (and unexpected) products Kim uses for perfect concealer.
Opening Image: Getty