This Unexpected Makeup Trend Is Blowing Up on Pinterest
Once reserved for '90s nostalgia, kitschy holiday parties, and the music festival circuit, glitter makeup has suddenly become something of a fashion darling over the past year. This is, of course, owing in large part to a high-profile endorsement from the one and only Pat McGrath, whose Lust 004 kit suddenly made sparkle-adorned lips a beautiful, beautiful thing—and marked the trickle-down of this experimental trend from the catwalk to the masses.
This all being said, the look can still quickly err on the side of cheesy, and making it work is a practice in balancing minimalism with the avant-garde. But when successful, it's at once gorgeous and unexpected—and thus unsurprising that our Pinterest feeds have been flooded lately with all kinds of flawless inspiration, especially with the party season well underway.
But one look seems to be dominating the repin counts in particular. Models at Giambattista Valli's spring 2016 show walked the runway with streaks of glitter across their brow bones, as if in place of highlighter—a truly head-turning take that deserves heavy consideration for your New Year's Eve getup, hence its resurgence in popularity all these months later. Keep scrolling to learn how to get the look.
The beauty of this look—beyond the obvious, of course—is that it's easily open to interpretation: At Giambattista Valli, the models all wore different colours and shapes varying in intensity. Gigi Hadid, for example, donned a blink-and-you'll-miss-it dash of disco silver beneath her brows, while others exhibited a more geometric cut-crease.
To craft this look, the makeup artists at the show used MAC's Mixing Medium ($34) as an adhesive, dabbing it onto the lid or brow bone using their fingers. For a more pigmented look (like Hadid's), you can then place loose glitter directly on top—or, if you prefer a more luminescent, holographic finish like the pink version above, you'll dip your brush in the Mixing Medium again, then dip it in a pot of loose glitter, and then brush it on.