Rihanna Just Announced Fenty Beauty Is Launching a Matte Lipstick Collection
With lipstick trending on Pinterest, today's Sephora debut of a new lip line that includes 40 new shades, and now Fenty Beauty's brand-new Instagram announcement, it's safe to say that lipstick is having a moment. It's always popular, but today seems to be some sort of kick-off to a lipstick-filled holiday season—since new lip products and news seem to be popping up everywhere.
But let's talk about the most recent lipstick news that comes from Fenty Beauty, Rihanna's namesake company. Today, both Rihanna and the official brand account took to social media to drop a short clip debuting 14 new matte cream lipsticks. Of course, chaos and excitement followed soon thereafter. Even though it was only posted a mere two hours ago, the video has already been viewed a million times. How's that for a buzzy beauty launch? Keep scrolling to get your first look at these new Rihanna-approved lipsticks.
This video was posted along with the caption, "14 new @fentybeauty lipstick shades coming right up!! #MATTEMOISELLE drops online at 9am EST on Dec. 26 Be first in line." First off, Mattemoiselle is an amazing name for a line of matte lipsticks. Second, look at that gorgeous packaging (but what else did we expect from fashion and beauty icon, Rihanna?). The packaging resembles that of the lipsticks in Fenty Beauty's holiday collection, the Starlit Hyper-Glitz Lipstick, though with a white top instead of black. They also have a similar mirrored bullet, though these are a neutral pink colour instead of the galactic holographic color of the previous.
The shades range from primary colours like red, green, and blue to neutral pinks and taupes and nudes. All 14 look smooth and creamy with bold and opaque finishes. If her other products are any indication (like her Stunna Liquid Lip Paint, these matte formulas will deliver.
This gorgeous picture of Rihanna wearing a dark blue shade of the lipstick, named "CLAPBACK," was posted too. We're pretty sure this is the exact shade she wore earlier this week and teased on her Instagram story (see, we knew some more Fenty Beauty products were coming!).
We're sure these will be super buzzy and will likely sell out on launch day. After all, like we said before, lipstick is having a major moment right now, more so than usual. Plus, it's Rihanna we're talking about. If you want to be one of the first to get your hands on this makeup collection, head to Sephora's website on December 26. They all drop at 9 a.m. exactly, so be ready.
Next, see 19 times Gigi Hadid's makeup left us speechless (you know, in case you need any holiday beauty inspiration).