The Best Products for Fighting Brassiness, According to Amazon
Any extra fun that blondes are having definitely comes to a screeching halt once dull, yellow-ish tones start to appear. This is why arming yourself with an arsenal of colour-saving products is necessary, lest you spend your life at the salon getting touchups. Fortunately, there are plenty of stellar masks, shampoos, and conditioning treatments on the market specifically formulated to amp up and maintain your most gorgeous shade of blonde ever—and leave it to Amazon customers to narrow down the best of the best, by way of their (very) honest reviews.
Keep reading to see the brass-fighting products worth buying!
Aveda Blue Malva Color Shampoo ($60)
This cult-fave, plant-based formula from Aveda is tinted to brighten silver and platinum tones and nix any brassiness, without leaving behind a tell-tale purple tinge.
Number of reviews: 58
"A great product. Eliminates brassiness for a cool blonde look. Smells great, and definitely worth the price."
"Helped with brass tones! I am a brunette with highlights and it's hard to find something that works. The shampoo is clear dark purple and produces a white foam so it somehow does its job but does not cause stains!"
Evo Fabuloso Platinum Blonde Color-Intensifying Conditioner ($40)
This magical conditioner tones, cools, and amplifies every shade of blonde, from caramel to icy platinum.
Number of reviews: 41
"If you bleach your hair and you don't own this, you're missing out! My stylist used it on me when I got my last haircut, and I had to come home and order it right away."
"I love this! My hair is dyed med blonde with very light cool blonde highlights. I go very brassy. This tones my hair REALLY well and leaves it feeling soft."
"This is a must-have. I don't think I can live without this conditioner! It makes my hair light and reduces the time I have to get it touched up. Before using this conditioner, my hair would become yellow after a few weeks after highlights. With this conditioner, they stay platinum blonde, and I only have to go touch up my roots when they grow out."
It's a 10 Miracle Leave-In for Blondes ($18)
Amazon customers are obsessed with this leave-in conditioner, which keeps yellow tones at bay while simultaneously making strands silky-soft.
Number of reviews: 404
"Not only does it de-tangle better than anything I've used, it adds moisture to my hair without weighing it down! And that's a feat. Since starting to use It's a 10 for Blondes, I've received comments that my blonde highlights are brighter and glossier. I just love love it!"
"My bleached blonde hair hasn't been this silky and shiny since processing it. Even with glossing, toning and profuse amounts of hot oil treatments, my hair hasn't been this beautiful. I honestly can't stop staring at it."
"Upon using this product you can tell a difference right away in the texture and feel of your hair. Especially if your hair is a little bit over-processed like mine is, it makes a huge difference. This product not only covers up your damage, it repairs the damage! I would seriously recommend it for any blonde."
John Frieda Sheer Blonde Go Blonder Controlled Lightening Spray ($18)
Those who fondly remember John Frieda's Lemon Lights gel will be seriously impressed with this new-and-improved take on the lightening product, which takes your existing blonde to more sun-kissed heights with just a few spritzes.
Number of reviews: 346
"I have natural medium-to-dark blonde hair. Since I haven't been going out much this past year, my hair started to become duller and appear darker than usual. Even after the first use, I could see a difference in how shiny and bright my hair was. I wasn't looking to get bleach blonde hair, and this product works well for what I really wanted."
"I like this because it allows me to lighten my hair slightly without having to go to a salon. I simply spray it on wet hair a few times a month before I blowdry it. It always lightens evenly and doesn't leave spots."
Joico Color Endure Violet Shampoo ($27)
Use this purple shampoo to immediately brighten dull colour.
Number of reviews: 196
"This shampoo is amazing. It completely takes any brassiness out of my hair colour. I use it about once every two weeks."
"I love this purple shampoo. It smells good and does a great job of getting the 'yellow' out. It also leaves my hair soft, unlike some others I have tried. I recommend this product to any blonde or silver-haired friends out there."
"This is a great product if you have blonde highlights and live in an area with hard water. My stylist recommended it after my highlights turned brassy. It took some courage to use it the first time, as it is fiercely Muppet-purple coming out of the bottle. I've been using it for a month now, and my highlights look like they were just done."
Kevin Murphy Blonde Angel Wash ($38)
We're huge fans of Murphy's entire highly-effective haircare collection, and this lavender-infused cleanser is a standout.
Number of reviews: 31
"The Blonde Angel shampoo and conditioner take my hair from golden yellow blonde to a bright platinum. I have highlights and lowlights, and it doesn't strip my darker colour; [it] just makes the blonde pop."
"I dye my hair at home, and this stuff keeps it looking salon quality (seriously, the first time I went to a new hairdresser he thought I had paid to have my hair coloured). I swear by Kevin Murphy. This with the treatment keeps your blonde from turning orange or "brassy." So if you're a darker blonde and you dye your hair lighter, this keeps you looking natural rather than yellow. Absolutely worth every penny."
KMS California Color Vitality Blonde Shampoo ($29)
Formulated with natural ingredients like rhubarb and lavender, this shampoo brings out ashy tones and banishes yellows.
Number of reviews: 35
"It took me a long time to find the right shampoo. I have always struggled with my blonde hair going brassy and looking dry. Now it is soft and the colour stays great in between colour sessions. I can even go longer before colouring my hair. Wish I had found this sooner. The protein is really great for your hair."
"This is my favourite purple shampoo. Most I've tried leave my hair flat or with a residue, and I still want to wash my hair with a different shampoo. I can use the KMS as my daily shampoo, my hair feels soft and clean! It smells great and helps fight yellowing."
Naissant Treatment Blonde Perla Beige ($26)
Maintaining the proper hue isn't the only work of going blonde—bleaching your strands repeatedly can leave them prone to dryness and frizz. This colour-correcting mask deeply conditions as it tones, thanks to nourishing ingredients like vitamins B5 and E, olive oil, honey, and wheat protein.
Number of reviews: 261
"Purchased in an attempt to fix a bad blonde highlighting job. A friend recommended this and thank goodness! Took all the copper tone out of the champagne-coloured highlights."
"It has given my hair shine, volume, and toned it to a much better shade [than] when I first left the salon! Totally recommend this amazing toning treatment!"
Pureology Perfect 4 Platinum Miracle Filler Treatment ($52)
This leave-in treatment amplifies colour and shine, plus it fortifies strands to prevent future fading.
Number of reviews: 63
"I spray this on my washed hair after I come out of the shower, and it detangles and makes the hair shafts smooth. You need very little and the bottle lasts a long time."
"This product is great for highlighted blondes. It keeps the colour brighter longer and truly helps my hair from getting dull."
"Use this after washing your hair as a styling aid. Adds body, seals ends, and SMELLS HEAVENLY!"
Paul Mitchell Platinum Blonde Shampoo ($19)
In addition to helping reverse brassiness, this shampoo comes with a sweet bonus: It was formulated to reduce drying time.
Number of reviews: 101
"This, paired with Keratin shampoo, keeps my hair from turning orange and keeps it silky."
"Made my blonde so much brighter in just one wash. I swear by this stuff!"
Tigi Bed Head Dumb Blonde Color Combat Leave-In Conditioner ($12)
Boost colour and moisturise strands with this all-in-one treatment.
Number of reviews: 35
"This stuff is great! I have short platinum/yellow blonde hair, and I fight brassiness/orange tones with purple shampoo but it is EXTREMELY drying and that's where this magical product comes in handy."
"Great stuff! Unlike other leave-ins, it doesn't seem to make grey or bleached hair yellow over time. It smooths, de-tangles, and gives fine, fly-away hair enough weight to look clean and smooth but not oily or dirty. Of course, you need to experiment a bit to figure out how much is right for you, but overall this is the best leave-in for light-coloured hair I've tried."
Unite Blonda Shampoo Tonic ($33)
This moisturising shampoo was designed to bring your blonde strands to their silkiest potential.
Number of reviews: 88
"Simply the best blonde toner on the market. Having been a very light-ash blonde my whole life, I always struggle with my hair [and brassiness]. Regular use of Unite Blonda keeps plenty of cool in my hair to keep me happy!"
"I wash my hair every day, and so [I] want a nice gentle shampoo that will help the colour last between visits to salon while keeping my hair smooth and shiny. I LOVE this shampoo. My hair has never been in better condition."
[Ed. note: Quotes have been edited for style and clarity.]
Want more info on how to make the most of your blonde hair? Make sure you're following these five rules, for starters.