I have a friend named Amy who is a vegan. I see her a few times a week and we usually chat all things beauty and fitness (we're gym buddies). Sometimes we talk about how tricky it is for her to eat vegan and live an animal product-free lifestyle. She knows I have no idea. I once spent a week eating vegan food, because ~Beyonce~, but even then I didn't attempt the "lifestyle" element. I figured most vegan beauty brands would be small batch and local (both very excellent things), but not mainstream. I'm a beauty editor—I spend my days testing and trialling mainstream—how would that work exactly? It wasn't until Amy told me Le Labo (aka my favourite fragrance house) is vegan-friendly that I realised quite a few unexpected brands are either 100% vegan or thereabouts. That moment was the inspiration for this post, and the list of products that follows. Because everyone should have access to pretty things.
Keep reading to discover the mainstream beauty brands you didn't know were vegan!
Did you know that Le Labo's entire range is vegan? It is! That means cult fragrance Santal 33 is animal cruelty-free. So too their delightful bodycare, including my personal favourite Rose 31 Showergel ($74).
While Too Faced's whole range isn't vegan, the brand does have a fairly big offering that qualifies. We love the Snow Bunny Natural Bronzer for a believable flush in summer, but the Chocolate Soleil Matte Bronzer ($44) is a solid option for deeper colour.
According to PETA, Perfekt Beauty is 100% vegan. The California-based brand is best known for its Skin Perfection Gel (which is basically Photoshop in a tube), but we also rate the Lash Perfection Gel ($39).
Since Josie Maran tries to eat vegan most of the time herself, it's not a stretch to expect her luxurious products to be formulated minus animal products too. Happily, as this list proves, there are quite a few items from her range on offer. Our pick? The Body Butter in Sweet Citrus ($48).
Skyn Iceland Pure Cloud Cream ($80)
Another completely vegan range, you'll love these skin stress-fighting products. The well-loved Cloud Cream is a good intro to the brand, it's the perfect thing to soothe sun-zapped skin.
Eminence Organics Blueberry Soy Exfoliating Cleanser ($61)
Eminence Organics is, as the name would suggest, an organic brand that turns out some of the finest skincare you can try. Not everything is vegan but the brand is proudly cruelty-free. Look for a vegan badge on the U.S. site listings to suss out what's what.
Tarte Colored Clay CC Eye Primer ($34)
Tarte has a handy vegan page on its site which takes the guesswork out of deciphering which products you can shop. There's loads of choice—from liquid liner to face tanner—but we love this concealer best.
Hourglass Veil Fluid Makeup SPF 15 ($87)
Search "vegan" on Hourglass' U.S. site and you'll discover that a fair whack of this luxury brand's products fit the bill. Good news for you: This incredible, glow-boosting foundation is one of them.
Chantecaille Flower Harmonizing Cream ($152)
A gorgeous French brand that makes truly sumptuous products including this vegan-friendly moisturiser. Click here to peep the rest of the range that qualifies.
Korres Santorini Shower Gel ($18)
Korres describe the "vast majority" of its products (including this dreamy body wash) as suitable for vegetarians and vegans. The brand labels its products pretty clearly, which is an excellent help—each item states on the label whether it contains animal products.
Pacifica 7 Free Nail Color in Red Red Wine ($19)
Another 100% vegan beauty company (hurrah!). Pacifica makes makeup, skincare, bodycare, fragrance and nail polish so it's a pretty great one-stop-shop. The nail colours are also free from nasties like toulene which is just another reason to feel good about them.
Sunday Riley Luna Sleeping Night Oil ($142)
According to this correspondence from Sunday Riley, it is a completely vegan company. Its high-end skincare is really clever; try this non-irritating retinol face oil and tell me otherwise.
Urban Decay Naked Skin Weightless Complete Coverage Concealer ($42)
Urban Decay also has a handy tab on its U.S. site that lists its vegan offering. (You can search the term "vegan" on Mecca for this info, too.) We love this creamy concealer but its cult eyeshadow primer works too.
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