Frozen Hair, Don't Care: Rihanna Paints Models' Hair Stark White for NYFW

Mary Peffer

Well, this is unexpected! Yesterday Rihanna unveiled her first full collaboration under Fenty Puma. While sportswear was the focus of the fall/winter show, we couldn’t take our eyes off the slicked back white hair. And that epic black lipstick! Lipstick we love that looks a lot like Make Up For Ever’s Rouge Artist Intense Lipstick in Black Satin ($35).

It shouldn’t come as a complete surprise that the models in Rihanna’s show represent an edgy beauty look. The performer has donned a dark lip and white-grey hair herself (albeit usually a softer version). She's also upfront about being very involved in the makeup and hair process for her work. She even launched a beauty agency, Fr8me in 2015. But we have to call out that the hair here reminds us of when we're touching up our roots at the salon. 

Keep scrolling to see the best behind-the-scenes beauty moments from the show on Instagram including snaps of Gigi and Bella Hadid and Stella Maxwell.

 

Fenty x Puma by @badgalriri ! @imaanhammam @stellamaxwell Thank you Rih ❤️

A photo posted by Bella Hadid (@bellahadid) on

 

My backstage picture is getting disturbed by this über cutie ???? #FENTYxPUMA

A photo posted by Maartje Verhoef (@maartjeverhoef) on

 

Stella's Instagram: " @badgalriri #FENTYXPUMA X @bellahadid " #stellamaxwell #bellahadid #

A photo posted by Stella Max Update Account (@smaxwellupdates) on

What do you think of the hair from the Fenty Puma show? Sound off below!

Opening Image: Getty / Kris Connor

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