If you're keen to visually maximise your brows, there are a few things you can do—grow them out as much as possible (this one takes the longest but offers the greatest rewards), tint them or style them. (Or, if you're serious, all three.) A combo of these strategies can dramatically transform skinny arches into brows even Suki Waterhouse would be envious of, but there's a new brow-plumping hack in town and it could mean the difference between faking Cara-esque arches and, er, not. Soaping your brows, or using damp soap and a spoolie to thicken and style your brows, is an old-school makeup trick that's 100% free (!!) and suddenly having a resurgence. It might sound strange, but when you see it in action, the results are convincing. The soap and water mixture acts as a fixative, similar to clear brow gel, which visually beefs up brows.

Take a look at the video below for a closer look at the technique.

Intrigued, we reached out to brow guru Amy Jean for her take on the trend. "Whilst I love that the creator of 'soap brows' must be a very resourceful gal, it's no different to using a thickening agent that already exists in products like brow gel, balm and wax. I'd be worried about flakiness and consistency in terms of soap not being purposely designed for brow hair grooming, but there’s no denying soap brows would leave you with lovely smelling brows!" If you're more interested in beefing up brows with a tinted gel (Amy Jean's Brow Lacquer, $35, is an editor fave), the options are endless. 

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